1. You’ll make a great first impression. Your headshot is your chance to make that happen. It will help people make a connection with you, as your headshot is the image of your business and will determine whether a viewer will want to work with you or not. An outdated or poorly taken headshot will leave a bad impression with the potential customer.

2. You’ll stand out from your competition. You aren’t the only one who’s actively seeking for customers. A low-quality headshot will not leave a great first impression with potential employers or clients and it will have a negative impact on your reputation, which will make your potential customers look elsewhere. If you want viewers to take a closer look at you and your business, a high-quality headshot is vital to helping a viewer put a face to your name.

3. You’ll create a successful online image of yourself to your viewers. Everyone is online nowadays, and the way you present yourself in the digital world can make all the difference. That selfie you have in your phone is no match to a professional business headshot.

4. You can be unique. Discuss your profession with your photographer and come up with ideas that not only represent your business, but also grabs the attention of the viewers.  A creative professional will provide you with very different headshots that stand out from a corporate executive.

5. You’ll represent your business. Your social media presence is as important as your website. Make sure your headshot is high-quality and represents the images you want to project. It’s important to hire a professional photographer who can capture your personality and the image of your brand that you want to portray.

6. You’ll have many uses for it. There’s a lot you can do with your headshot. You can use your headshot on your business card, on a sign. on a job application, for networking purposes, for your next speaking engagement, and even as your email signature!

7. You’ll have a chance at redemption. Did your last headshot look like a “deer in the headlights” or just wasn’t flattering at all? That is why it is important to find a professional photographer that will consult with you about clothing, style of photography and your goals. You also want someone that is experienced in lighting, poising and pulling out the “real you” in images. If you know your current headshot can be something better, go for it.